The team behind Building Creative.

Joel Carter

CO-FOUNDER

The heart of B/C, Joel is a strategic mastermind with 20+ years of experience in branding and marketing. His keen insights and innovative approaches have made him a trusted advisor for brands looking to elevate their marketing efforts. Joel has worked with a diverse range of companies, consistently delivering exceptional results and building strong, lasting partnerships.

Jonathan J. Wilson

CO-FOUNDER

The spark of B/C, Jonathan is a 15 year veteran of the global marketing, generating millions in revenue for agencies. He’s navigated some of the most complex campaigns and strategies and worked with some of the largest brands in the world such as Nike, Morgan Stanley, Disney, MLB, and many more.